Marketing Manager - Direct Life - Zurich Financial - Sydney

Job description
Global brand
Growth business, newly created role
North Sydney CBD
Zurich is a successful worldwide insurance and investment company with operations that serve customers in 170 countries. We employ some 1400 employees locally and more than 60,000 across the globe. Zurich's commitment to corporate social responsibility is embedded in our core values and principles. We take seriously our obligations to our employees, communities and the environment.

Your opportunity

Our Direct Life business is expanding rapidly and we have an exciting new position for a passionate Direct Marketing Manager to join our team. Working in a growth business and high performance team, you will play a key part in shaping the future of our Direct Life business within the Australian market. You'll be using your market knowledge and technical expertise to develop and execute high impact consumer and lead generation campaigns.

As a newly created role you'll have the ability to truly shape the position as your own and within an agile business environment where you can contribute significantly to our ongoing success. Your responsibilities will include:

Development and execution of marketing campaigns to generate insurance leads from alliance partner customers
Marketing collateral development - assist with the development of online content and tools, customer collateral and communications to support sales and marketing strategies
Campaign reporting & analytics - develop and maintain campaign tracking and reporting to measure and monitor performance (ROI) against target

What it takes

Attitude is everything. We're looking for an organised, confident, insightful and energetic professional with the passion to take our business forward. Impress with:

Proven success in delivering cost effective customer acquisition, cross sell and lead generation campaigns
Degree qualified in business, marketing, communications or related discipline
Minimum of 5 years experience in BTL and end to end campaigns, including direct mail and outbound telemarketing
RG146 compliant highly regarded

Our culture here at Zurich is highly collaborative, you'll be working in a team based environment yet will enjoy a high degree of accountability and autonomy as you work, developing strong working relationships with stakeholders from our CEO through to our call centre. A study assistance program for work related professional development, a global bonus program, global career options and an annual lifestyle payment are but some of the benefits you'll enjoy as a Zurich employee.

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