Want to drive your media career forward and to work at the cutting edge of digital and TV media.
The ideal candidate will have 5+ years prior digital media industry experience including basic experience in media buying, campaign management/optimisation systems, programmatic trading, Ad Exchanges and DSPs.
Most importantly, you must possess a strong inner drive to solve client issues, enjoy working with some of the finest minds in the industry, and truly be a part of building something unique that will have a lasting impact on both the media industry as well as their own career.
Work in a dynamic, fun and diverse team with unparalleled work/life balance, immersed into the heart of the media industry. Become the go to person for expanding Nielsen’s role in programmatic trading for the media industry.
Nielsen has long been a major part of the infrastructure that the media industry is built upon, our services support media planners/buyers, strategists as well as advertisers and their individual brands. We also provide publishers and broadcasters with vital audience insights that drive their revenue and support their business goals.
Desired Skills and Experience
• 5+ years’ experience in digital media
• Knowledge in ad serving and digital media buying
• Highly organised, strong project management skills, ability to be proactive and work in a dynamic environment
• Strong analytic and problem solving skills
Responsibilities include:
Understanding marketers’ needs for digital audience measurement solutions across industry sectors, and articulating the clear, compelling value proposition for Nielsen’s digital products and solutions
Define new product concepts and new features for existing products, with a particular focus on digital programmatic media trading.
Identify local third party companies to work with, where required, on improving our existing products and/or developing new products that fill a market need
Gather and analyze feedback from sales, marketing, development, and clients to define requirements within a cohesive product roadmap
Partnering closely with sales leadership on sales strategy
Write product and business requirements documents to clearly articulate product features
Create business cases and return on investment analyses for new features
Collaborate with development and operations teams to manage scope and resolve issues with development to meet requirements
Support client service and sales as product and domain expert
Identify opportunities for business development for new features and partnerships
Coordinate across matrix teams to "ship" releases and features, such as finance, legal, operations, stats, marketing, and sales
Developing and maintaining product and industry knowledge in the digital audience measurement space, critical inputs for our product development and business development efforts
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